Buyer’s Guide to Engagement Rings and Proposals

Congratulations on embarking on the journey of proposing and choosing an engagement ring! This buyer’s guide will help you navigate the process of selecting the perfect ring and planning a memorable proposal.

Here are some essential steps to consider:

Understand Your Partner’s Style and Preferences

Take some time to observe your partner’s taste in jewelry and their overall style.
Do they prefer classic or modern designs?
Are they more inclined towards minimalist or elaborate settings?
Consider their lifestyle and personal preferences to ensure the ring reflects their unique style.

Set a Budget

Determine your budget for the engagement ring.
Engagement rings come in various price ranges, so it’s crucial to set a realistic budget that you’re comfortable with.
Remember, the cost of the ring is not a measure of your love; it’s the sentiment behind it that matters most.

Learn about the 4Cs of Diamonds

If you’re opting for a diamond engagement ring, educate yourself about the 4Cs: cut, color, clarity, and carat weight. Understanding these factors will help you make an informed decision when selecting a diamond. Remember to prioritize the aspects that matter most to you and your partner.

Choosing a Diamond Cut Shape

Selecting the right diamond cut shape is a crucial decision when purchasing a diamond. The cut shape greatly affects the diamond’s appearance, sparkle, and overall beauty. With various diamond cuts available, it’s important to understand their characteristics and choose the one that best suits your personal style and preferences. Here’s a comprehensive buyer’s guide to help you make an informed decision:

  • Round Brilliant Cut: The round brilliant cut is the most popular diamond shape, known for its exceptional sparkle and fire. It features 58 facets that maximize light reflection, creating a stunning display of brilliance. This classic shape suits those who appreciate timeless elegance and maximum sparkle.
  • Princess Cut: The princess cut is a square or rectangular shape with pointed corners. It is the second most popular diamond cut and offers a contemporary and modern look. Princess cut diamonds have brilliant faceting and excellent light performance, making them a great choice for those who desire a combination of elegance and uniqueness.
  • Cushion Cut: The cushion cut is a square or rectangular shape with rounded corners, resembling a pillow or cushion. It has large facets that enhance brilliance and provide a vintage appeal. Cushion cut diamonds can vary in terms of their facet patterns, from chunkier and more antique-looking to modified brilliant cuts with increased sparkle.
  • Emerald Cut: The emerald cut is a rectangular shape with step-cut facets parallel to the edges. This shape showcases a distinct hall-of-mirrors effect rather than fiery sparkle. It emphasizes the diamond’s clarity and is favored by those who appreciate clean lines, sophistication, and a vintage aesthetic.
  • Asscher Cut: The asscher cut is similar to the emerald cut but has a square shape. It features step-cut facets and cropped corners, providing a more contemporary and geometric look. Asscher cut diamonds offer a balance between a step-cut style and brilliant sparkle, making them a popular choice for those seeking a unique and eye-catching shape.
  • Radiant Cut: The radiant cut is a square or rectangular shape with brilliant-cut facets, combining the elegance of an emerald cut with the brilliance of a round brilliant cut. It offers a beautiful blend of sparkle and a cropped corner appearance. Radiant cut diamonds are versatile and suit a variety of engagement ring styles.
  • Pear Cut: The pear cut, also known as a teardrop shape, is a combination of a round and marquise cut. It has a rounded end and tapers to a point at the other end. Pear cut diamonds are known for their elegance and elongating effect on the finger. They can be set in either a vertical or horizontal orientation, allowing for creative and unique jewelry designs.
  • Oval Cut: The oval cut is an elongated version of the round brilliant cut. It offers a similar sparkle to the round cut while providing an illusion of greater size due to its elongated shape. Oval cut diamonds are favored by those who appreciate a classic look with a modern twist.
  • Marquise Cut: The marquise cut is a distinctive shape with pointed ends and an elongated, boat-like silhouette. It creates an illusion of longer and slimmer fingers due to its elongated shape. Marquise cut diamonds offer a unique and dramatic look, suitable for those who seek a bold and unconventional style.
  • Heart Cut: The heart cut is a romantic and sentimental choice for diamond shapes. It requires excellent craftsmanship to ensure the symmetry and proportion of the heart shape. Heart cut diamonds can vary in terms of their length-to-width ratio, allowing you to choose a shape that best suits your preference.

When selecting a diamond cut shape, consider factors such as personal style, preference for sparkle versus a vintage look, and the design of the jewelry piece in which the diamond will be.

Choose a Ring Setting

The ring setting plays a significant role in the overall design and appearance of the engagement ring. Common settings include solitaire, halo, three-stone, pave, and vintage. Consider your partner’s preferences and choose a setting that complements the center stone.

Select the Metal

Engagement rings are typically crafted from precious metals like platinum, white gold, yellow gold, and rose gold. Each metal has its unique characteristics, so choose the one that aligns with your partner’s style and preference. If in doubt, pay attention to the jewelry they already wear to get an idea.

Explore Alternative Gemstones

While diamonds are the traditional choice, don’t limit yourself to them. Consider alternative gemstones such as sapphires, rubies, emeralds, or even birthstones, if they hold special significance to your partner. These gemstones can add a vibrant touch to the ring while expressing your partner’s personality.

Plan the Proposal

Once you have the ring, it’s time to plan the proposal. Consider your partner’s preferences and create a unique and memorable experience. Think about the location, ambiance, and any personal touches you can incorporate. Whether it’s an intimate moment or a grand gesture, make it meaningful and representative of your love.

Consider Ring Insurance

Engagement rings hold sentimental and financial value, so it’s wise to consider getting insurance to protect your investment. Talk to your jeweler or insurance provider about options for coverage against loss, theft, or damage.

Enjoy the Moment

On the day of the proposal, take a deep breath and live in the moment. Remember, this is a celebration of your love and commitment. Be present, express your feelings sincerely, and let the magic unfold.

Choosing an engagement ring and planning a proposal can be an exciting and memorable experience. By following this buyer’s guide, you’ll be well-prepared to find the perfect ring and create a proposal that will be cherished for a lifetime. Good luck, and may your journey be filled with love and happiness!


Arrange to meet with us for an obligation-free design consultation.

One of our Dedicated Client Services expert looks forward to providing you with the ultimate personalized experience.

Complete the form below and we will get back to you!